Tenego Academy

Sales Channels for SaaS – Will partners work for you and how to get started

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Discover How to Start the Partner Program to suit Your Saas Business…
Remove all the guesswork in creating your partner program and learn from the industry leader to grow your business.

IT’S NO SECRET THAT FINDING THE RIGHT PARTNERS IS A COMPLEX TASK.

If you have no prior experience, it can be as difficult as finding a needle in a haystack.

And very likely, you will get stuck.

Learning the hard way to determine how your company will work through partners is a challenging journey, with many lessons along the way.

Have you hit a wall and wondering how to fix your partnering challenges?

If you don’t know what you are doing, it is far too easy to make mistakes and waste a lot of time and money.

In fact, it is common for businesses to fail multiple times before finally ever creating and attaining a profitable partner program.

Your troubles end here!

Whether You Are Considering Selling through Partners or have a number of Partners already
You Will Be Facing A Lot Of Uncertainty Creating Your Partner Program


That’s why we created this session for SaaS companies getting started in partnering – with a mission to provide the knowledge to any business leader that wants to scale their business by helping them understand everything about the type of partners that would be good for their solution, how to sell through partners and what will make their solution work in sales channels.

By joining our session, you will be guided through the early stages of your partnering journey and get you started in selling through partners without going through trial and error or making mistakes in your partner types, partner proposition, partner agreements, commissions, partner recruitment process and much more. It gives you all the answers that you should and need to know on the basics of a working partner program to get you started.

Learn the basics and more
How to construct your partner proposition and find out what type of partners work best for you.
Eliminate costly trial and error
Avoid making the typical mistakes on your partner agreements, with commissions, targets and exclusivity.
Work with the right partners
How to find the right partners for your business and work with them to generate profits.

Don’t Know How To Work With Partners?
Let’s face it, you know working effectively with sales channel partners will help boost your international sales growth, but you are uncertain about how to work with partners. Well, you are not alone. A lot of businesses, even large businesses, have never sold through partners before, and they have no idea how to get started.

Many partner program leaders have only worked with maybe three or four partner programs in their careers. Here you are gaining the experience of working with 100’s of companies on their sales channels and partner programs.

In our session, we will discuss how to find the right partners for your business, and where to begin.

Establish Sales Channels That Work
One of the main challenges of working in a partner program is establishing sales channels that work for your solutions. Choosing a sales channel partner that does not work for you will only waste a lot of your time and effort.

We make it easy for you to determine how well your solution will work in sales channels and what you need to do to make it successful with the right type of partners

What's Included
EVERYTHING you'll get and more
This MUST-WATCH session contains all the basic knowledge to get you started with a partner program and it answers all your “What” and “How” questions.
Here are more details of what you will get inside this 90-minute session:
How to work through partners to boost your business?
What types of partners are suitable for your business?
How to craft your partner proposition to gain interest and motivate partners
What is the standard terminology used in the industry to describe various types of partners?
How to get started with a partner program right away?
How to get started in finding sales channel partners that will work for your solution?
How to set up a commission model with your partners?
Will your solution fit with Global System Integrator partners and other large tech resellers?

And a lot more…

If you want to find out answers to all these questions, then this session is just for you!

“Even with experience in building successful sales channels, I have gained many new perspectives of a complex challenge broken down to clear practical steps in a new partner program. Tenego are truly thought leaders in sales channel development.” – Tom Keane, Chief Revenue Officer, Cloudfy

"While many have people have experience in working with partners, Tenego Academy is one of the few who really know how to build a partner program, how all the parts work and how to impact your entire business with partners. Tenego Academy greatly helped us." - Maeve O'Connell, Head of Partner Programs and Partner Operations, NUIX Plc

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